The parts used in digital single-lens reflex cameras are technically demanding, requiring advanced processes to produce. Japan would determine the specifications and pricing but manufacture would be transferred to Thailand to bring down costs.
In order for this transition to be smooth it was essential that we had a system for developing prototypes in Japan and transferring the technical details to Thailand.
Advanex also needed to develop and manufacture parts on a short lead time and respond quickly to changes in design specifications.
The customer was satisfied with the transition of mass production to Thailand. Based on the customer’s requests, the Koriyama development centre and Niigata production factory worked synonymously to produce samples for the customer’s design department. Improvements were made promptly, giving Advanex an advantage over potential competitors. Once approved the final designs were submitted and explained to Thailand. Niigata offered continued support to Thailand. Making a trouble free start to mass production in locally to the customer.
Another advantage the Advanex group had over competitors is that both Niigata and Thailand had the same machines and technical capabilities, which are employed world-wide, making transfer of production overseas easy.
